Market Strategy & Development · Sales & Brand Advisory

A true partner, not an agency.

I help design studios turn credibility into sustained revenue. The architecture and design channel is where furniture and lighting studios earn their reputation, and it is also where growth stalls without the right infrastructure. I work as a strategic operating partner, growing a studio while protecting what makes it unique: setting the market strategy, building the sales and operations, cultivating the A&D relationships, and making the commercial decisions alongside you that make growth durable rather than occasional.

Some studios I represent are entering a new market, including European studios establishing a U.S. presence. Others are building their sales and channel from a stronger base. In every case the work is the same: strategy, systems, and stewardship over time.

  • Positioning and market entry, including European studios establishing a U.S. presence.

  • Relationship development across residential, hospitality, and commercial projects.

  • Crm, pipeline, order management, delivery standards, and quality control, built from the ground up.

  • Pricing, production capacity, market expansion, and team decisions, made together.

Track Record

More than fifteen years in luxury design sales and operations. At Apparatus, I managed an eight-figure portfolio and drove more than $5M annually in new business, built on relationships with leading interior designers, developers, and Fortune 500 clients across more than 100 A&D firms. Through my own practice, I guide studios into new markets and build the systems that let revenue follow.

Garnier & Linker · Kora Pendant

Approach

Luxury sales operate on long timelines, so I keep a small, curated roster of non-competing studios, and I am selective, because the best results come from genuine alignment between brand, market, and strategy. When the systems are right, revenue follows and founders reclaim their time for the work only they can do. As relationships mature, that approach typically returns three to six times over a 24-month horizon.